Green Innovation, Pressure, Green Training, and Green Manufacturing: Empirical evidence from the Indian apparel export industry

Abstract

The fact that garment companies contribute to the fast declining environmental conditions in emerging nations and the dearth of sufficient studies that may assist manufacturing companies in reversing this trend, this empirical study of Indian garment manufacturing export units aims to investigate the relationships between Pressure, Green manufacturing, Green Training, and Green Innovation  Additionally, it investigates the mediating impacts of green innovation and green training while assessing the impact of Pressure on green manufacturing  The research data is collected by preparing questionnaires for garment manufacturing firms in Karnataka  Data was acquired by a survey method. Hypotheses were tested using Smart PLS 4.0. The findings indicate that green training, green innovation, and pressures significantly and positively impact green manufacturing. However, green innovation has the most significant impact, followed by green training and Pressure. According to the findings, there is a partial positive significant mediation of Pressure between Green training and GM, a partial positive significant mediation of green innovation between  Green training and GM, and a partial positive significant mediation of Pressure between Green innovation and Green Manufacturing. Furthermore, the R2 value of GM is high, exhibiting a 78.2% impact. The investigation results indicate that all the proposed hypotheses have been validated, which adds to the existing literature. The results of this empirical study, which is the first to examine the implications of Pressure, Green Training, and Green Innovation variables on adopting GM practices specifically for the Indian garment manufacturing export industry, will be equally helpful to researchers and practitioners to combat India's environmental problems.